Shop Until You Drop: Here Are the Hottest Fashion Launches of 2024
As fashion editors it’s our job to shop — it’s also our job to share our findings with you.
Whether you’re looking for the latest collections designed by your favorite celebrities, merch in honor of today’s hottest pop culture moments, or looking for new ways to revamp your wardrobe, we’ve got it all here.
Ahead, the stylish launches that you need to add to your closet now. (Seriously, like right now!)
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VSX
Victoria’s Secret relaunched its performance-wear under VSX, combining performance, comfort and fashion. With a stylish campaign, led by Gigi Hadid, Paloma Elsesser, Mayowa Nicholas, Imaan Hammam and Jeneil Williams, the new collection includes sports bras, leggings and more activewear from the brand in modern silhouettes that will keep you comfortable while you move.
Buy It! VSX, $29.95-$159.95; victoriassecret.com
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Reformation x Kacey Musgraves
According to Kacey Musgraves, her collaboration with Reformation is made for “frolicking” — and looking like you just stepped out of a countryside romance novel. Coinciding with her Deeper Well tour, the singer and the brand released “earthy pastoral” pieces, including boots, silk dresses, blouses, outwear, versatile two-piece sets — including this floral pairing and this office siren look — and more for fall.
Buy It! Reformation x Kacey Musgraves, $28-$498; reformation.com
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Samsung Galaxy Ring
Samsung’s newest innovation is its technologically-advanced Galaxy Ring, which is both sleek (it’s made of lightweight scratch-resistant titanium and easily slides onto your finger) and holistically sensible (it helps track lifestyle habits from the sleep you get to the steps you take). Its wearability is also what inspired fashion designer LaQuan Smith to create his bold Lucid Dream sleepwear pieces that can be worn day and night.
Buy It! Samsung Galaxy Ring, $399; samsung.com
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Scotch & Soda x Joe Jonas
Scotch & Soda is entering a “bold new era” with the the help of Joe Jonas. The singer co-designed a menswear and unisex collection inspired by art, landmarks, architecture and his photography diary “Cup of Joe.” It really oozes the vintage west coast style Jonas is known for with ringer tees, sturdy jackets, fitted pants and laid-back polos. He also models Scotch & Soda’s fall pieces (pictured above) in the campaign.
Buy It! Scotch & Soda x Joe Jonas, $58-$788; scotchandsoda.com
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Aerie x Wicked
You’re probably just as excited as we are about Wicked coming to the big screen. Ahead of the film’s release, we’re stocking up on our favorite apparel from Aerie’s limited-edition capsule of underwear, T-shirts, sweat sets and accessories inspired by iconic duo, Elphaba (Cynthia Erivo) and Glinda (Ariana Grande). Grab all your green and pink gear before the movie hits theaters on Nov. 22.
Buy It! Aerie x Wicked collection; $15-$55; ae.com
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Lele Sadoughi x NFL
Fall means football season and Lele Sadoughi is the place for chic merch. In collaboration with the National Football League, the brand made a line of merino wool pom-pom game-day beanies that rep 29 teams. Whether you’re rooting for the Kansas City Chiefs (in that case, join Taylor Swift) or are a die-hard Philadelphia Eagles fan, there’s a cozy hat for every Sunday game on your calendar.
Buy It! Lele Sadoughi x NFL beanies, $148; pre-order on lelesadoughi.com
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Homage x Jerry Rice
Speaking of football, former San Francisco 49ers wide receiver Jerry Hall and Homage released a limited-edition collection celebrating the 30th anniversary of his 127th career touchdown in 1994, which earned him the “touchdown king” title. There’s only a limited number of red leather “80” varsity jackets for purchase, but you can still buy the Pay Homage shirt — a tee with a photo of the legendary moment on it — for a bit of NFL history in your closet.
Buy It! Homage x Jerry Hall Pay Homage T-shirt, $40 for men’s and women’s and $30 for youth; homage.com
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Zales x Christian Siriano
Christian Siriano is making his signature runway bling accessible. The designer worked with Zales on two fine jewelry collections that debuted in his spring/summer 2025 New York Fashion Week show on Sept. 6. And now, you can shop the accessories on zales.com and in Zales stores, where you’ll find colorful gemstones, sleek designs and sizes made for all.
Buy It! Zales x Christian Siriano, starting at $229; zales.com
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Johnny Was x Sasson Denim Collection
Here’s one more denim collection to add on your “want” list. Johnny Was and Sasson paired up to create a fall capsule (modeled by Lily Aldridge) that has everything denim, from shirts (including one shirtdress) to new straight-leg, flared and wide-leg jean styles. Also featured are favorite fall fabrics, like velvet and suede, that will have you feeling and looking boho-chic.
Buy It! Johnny Was x Sasson, $178 – 348; johhnywas.com
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Beetlejuice x Primark
In collaboration with costume designer Colleen Atwood, Primark has launched an appropriately spooky clothing and accessories collection to coincide with the release of Beetlejuice Beetlejuice. Whether you’re looking for a black-and-white striped piece that channels our favorite haunted character or something all black and goth like our girl Lydia Deetz, Primark has something for everyone — starting at just $12.
Buy It! Beetlejuice collection, $12+; Primark stores
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Nautica
Nautica’s fall 2024 collection is a must for gymnast and Louisiana State University student Livvy Dunne, who leads the brand’s back-to-school campaign. The takeaway? Nautica’s cozy sweaters, classic shirts, bold sets and vests are what all the style MVPs will be wearing on campus this season.
Buy It! Nautica fall 2024 collection; nautica.com
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Humanrace x Evian
Hear that? It’s all the buzz around the 2024 US Open. In honor of the tennis tournament, Humanrace, the lifestyle brand by Pharrell Williams, partnered up with Evian, an official partner of the US Open, on a collection of shirts, shorts, quarter-zip sweaters and accessories that everyone can wear. Every piece, including the caps and tote bags, are made from 100% natural fibers so you can be comfortable and stylish on and off the court.
Buy It! Humanrace x Evian; $95-$195; available to shop on Aug. 24 on humanrace.com
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Iris Apfel x Dr. Scholl’s
Just in time for what would have been Iris Apfel’s 103rd birthday, Dr. Scholl’s is launching a seven-piece collection inspired by the iconic style tastemaker. With bright colors and fun patterns, each shoe combines the comfort you know and trust from the brand with the vibrancy that Apfel brought to her everyday life.
Buy It! Iris Apfel x Dr. Scholl’s Collection, $120+; drschollsshoes.com
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Gap x Madhappy
Madhappy is on a mission to make a positive impact with its clothing. Now the lifestyle brand, founded in 2017, is collaborating with Gap on a 41-piece apparel and accessories collection for adults and kids that will definitely put a smile on your face.
The collaboration fuses Gap’s heritage silhouettes and Madhappy’s optimistic designs, and the result is a line of ’90s-inspired sweats, T-shirts, denim and more. Although the collection isn’t available to shop until August 2, here’s a peek at the cool designs on Wildflower Cases founder and overall It girl Devon Lee Carlson, who is among the cast of trendsetters starring in the campaign.
Buy It! Gap x Madhappy collection, $35-$158; gap.com, madhappy.com and select Gap and Madhappy stores
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Forever 21 x Lee
Forever 21 and Lee are taking their shoppers to the Wild West with their collaboration featuring cool tees and knit tops for men and women, plus a few dresses for the cowgirls out there. Oh, and the best part, the collection includes all the denim you can imagine — including ’70s-inspired jeans and jackets — which is a no-brainer for Lee. There’s also a few selections for kids, which is perfect for back-to-school season.
The pieces are available from sizes XS-4X (and 23-38) for women and S-XXL (and 29-38) for men.
Buy It! Forever 21 x Lee collection, $13-$120; forever21.com and on the Forever 21 mobile app
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Skechers
Skechers is gearing up for the 2024 Summer Olympics with its gold-standard Uno Victory Pack collection. These Skechers Street Uno sneakers pay homage to seven of the participating countries in the Games — USA, Great Britain, Italy, France, Spain, Germany and Mexico — with color-coded designs inspired by each of their flags. The shoes, which also have a “S” logo medallion, are built with cloud-like cushion insoles that’ll get you on your feet and rooting for your favorite team.
And if you want more Olympics style action, check out the custom kicks Skechers designed for brand ambassador Snoop Dogg, who is an official torchbearer and broadcast commentator for the Games! You’ll see him rock his personalized collection on Instagram and in Paris, but here’s a hint at what you can expect: sneakers that are a mix of cool West Coast and Parisian flair, plus plenty of gold accents fit for a style icon like Snoop himself.
Buy It! Skechers Uno Victory Pack sneakers, $95; skechers.com
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Kendra Scott x Disney
Accessories and lifestyle brand Kendra Scott is here to sprinkle some magic into your everyday style. In collaboration with Disney, it created a collection of jewelry that pay homage to Mickey and Minnie Mouse — and the pieces will definitely transform your closet into the happiest place on earth (get it).
Best-sellers in the collection include the Micky Mouse pendant chain necklace, the Mickey-inspired stud earrings (which are available in pearl, black drusy or bright red drusy) and the Minnie and Mickey tennis bracelet that goes with the colorful multi-crystal tennis necklace.
Buy It! Kendra Scott x Disney jewelry, $65-$150; kendrascott.com
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Wacoal
Wacoal has some of the best bras in the business. The brand, also known for their shapewear, panties, lingerie and loungewear, is here to satisfy all your bra needs with new seasonal pieces — from contouring underwire and T-shirt styles to no-slip strapless designs — made for a range of cup sizes from A to H and splashed in “I’ve have to have them” colorways that will revamp your bra drawer in no time.
Buy It! Learn more about Wacoal’s summer styles on wacoal-america.com
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Crocs
This is the Mary Jane shoe like you’ve never seen it before. Crocs recently released its Stomp Collection, which is where this modern take on the preppy Mary Jane made its debut — and it’s available in silver, black, white or pink. Warning: you may never return to flats again after making a bold statement in these.
Buy It! Crocs Stomp Mary Jane, $70-$80; crocs.com or zappos.com
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Naadam x Peanuts
Following the massive success of Naadam’s capsule with Peanuts earlier this year, the beloved cashmere brand decided to re-launch the collection with new styles available just in time for the dog days of summer (looking at you Snoopy!).
The latest limited-edition capsule of Naadam x Peanuts features fan-favorite Charlie Brown characters (Woodstock, Snoopy and Charlie himself) emblazoned on a variety of different tees and sweaters. The designs are so soft, you’ll never want to take them off.
Buy It! Naadam x Peanuts Women’s Joe Cool Cashmere Sweater, $148; naadam.co
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Fabletics Khloé Kardashian Birthday T-Shirt
Fabletics is ringing in Khloé Kardashian’s 40th birthday in style. On June 27, the fashion-meets-function athleisure brand turned its 100% Cotton Boxy Tee, a breathable ultra-soft crew neck, into ’90s-inspired merch designed with glamorous shots of the birthday girl herself! The tee is available in sizes from XXS to 4X — and get one while you can, because there’s only 500 being made!
Buy It! Fabletics Khloé Kardashian birthday T-shirt, $29.95 for Fabletics VIP members and $39.95 for non-members; fabletics.com
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Mary J. Blige x Giuseppe Zanotti
Get ready to strike a pose and embrace your most glamorous self! Mary J. Blige and Giuseppe Zanotti’s “Mary Boot” — a rose-gold knee-high style featuring a sexy heel and sturdy leather sole — is back in stock! Don’t miss your chance to own a pair before they sell out again.
Buy It! Mary J. Blige x Giuseppe Zanotti “Mary Boot,” $1,295; giuseppezanotti.com
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perfectwhitetee x Kenneth Cole “You Are Perfect” Tee
perfectwhitetee and Kenneth Cole are teaming up on a new collaboration that gives back in a big way. The brands joined forces on a limited-edition t-shirt, and $10 from the sale of each tee will be donated to The Kenneth Cole Foundation in support of crucial mental health efforts.
For the collaboration, perfectwhitetee added a powerful message to is best-selling Springsteen tee, which is made with 100% supima cotton. The shirt reads, “you are perfect at being imperfect. you are perfect to me. you are perfect when you’re not. you are perfect say it back. you are perfect at ignoring my flaws. you are perfect just like me. you are perfect at this whole life thing. you are perfect offline too. you are perfect as you are.”
Buy It! perfectwhitetee x kenneth cole tee, $85; perfectwhitetee.com
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Kate Spade New York x Heinz
Tomato girl summer is still very much in. Kate Spade New York and Heinz is putting a preppy spin on the riviera-inspired aesthetic with a collection of limited-edition leather goods, ready-to-wear shirts, shoes and more fun accessories that make ketchup — fashionable! The collection is a tasteful blend of Kate Spade New York’s colorful and imaginative styles and the condiment’s signature red.
Buy It! Kate Spade New York x Heinz, $45-$398; katespade.com
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Lafayette 148 x ‘Kinds of Kindness’
Emma Stone was the first to model this perfectly crisp, ideally-cut white button-up, a collaboration between designer brand Lafayette 148, her stylist Petra Flannery, and her upcoming Yorgos Lanthimos film. Hers, worn while promoting the film, features the title’s initials stitched in red, but you can customize your own monogram in one of the three signature colors.
Buy It! Lafayette 148 x Kinds of Kindness white shirt, $598; lafayette148.com
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& Other Stories
Imagine every dreamy print combined and you’ve got & Other Stories’ new launch with New York City-based artist Brianna Lance, whose romantic artistry, which consists of feminine watercolor prints and fantastical motifs, is featured on statement-making dresses and jumpsuits. You’ll also want to add the collection to your “shop sustainable” list because each piece is made with zero-waste patterns, meaning no fabric was wasted, but instead reused in the design process.
Buy It! & Other Stories x Brianna Lance, $199-$279; stories.com
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Stetson x True Brvnd x Post Malone
What do Post Malone, heritage clothing brand Steston and Dallas-born hat company True Brvnd have in common? They all have a deep love for Western flair, which brought them together to create a limited-edition trucker hat. It features a navy crown, gray brimming, upside down “Stetson” logo and the singer’s logo embroidered on the side. It’s as if the perfect everyday hat landed in your closet without all the endless hat hunting.
Buy It! Stetson x True Brvnd x Post Malone $65; truebrvnd.com
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PQ Swim x Haleyy Baylee
Influencer and Sports Illustrated Swimsuit model Haley Kalil (known as @haleyybaylee online) knows what makes or breaks a hot swim look. She applied her high swimwear IQ to designing a new swimwear capsule of ’80s and ’90s-inspired bikinis, one-pieces, cover-ups and crochet apparel with PQ Swim, the brand that empowers women through confidence-boosting, shape-loving luxury swimwear.
Buy It! PQ Swim x Haleyy Baylee, $76 to $164; pqswim.com
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Z SUPPLY x Warm Collective
You can never have too many shades or swimsuits in your summer wardrobe, which is why Z SUPPLY dived into these two categories with Warm Collective founder Séréna Lutton and the creative agency’s local artists and designers. Reminiscent of your favorite floral-print bathing suit and sunglasses from the 2000s (you know the ones), but modern at the same time, this fashion-forward collaboration deserves a spot in your closet this season.
Buy It! Z SUPPLY x Warm Collective, $69-$179; zsupplyclothing.com
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Bloomingdale’s AQUA x Venus Williams
Venus Williams is aiming for gold with her new Game On curation with Bloomingdale’s label AQUA and Air France. The 36-piece collection has “chic, fun, and sporty” athletic clothing and ready-to-wear, plus accessories (tennis bracelets are obviously included) that reflect Williams’ style on and off the court. The capsule arrives at Bloomingdale’s just in time for the 2024 Summer Olympics on July 26, so you can create a winning ‘fit for the action-packed event.
Buy It! Bloomingdale’s AQUA x Venus Williams; bloomingdales.com
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Dolce Vita x Nordstrom
Dolce Vita, the design-driven, trend-forward accessible shoe brand loved by Emily Ratajkowski, Jessica Alba and Halle Bailey, is Nordstrom’s Make Room for Shoes pick for the month of June. As a part of the campaign, Dolce Vita decked out its hottest styles — including the Meeza mules, Kanika heel and the Cadel and Rodni ballet flats — with fun embellishments like summery pearls. With these chic designs, you’ll be one step closer to the perfect wardrobe.
Buy It! Nordstrom x Dolce Vita, starting at $70; available at 93 participating Nordstrom stores
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Minnow
Just in time for the Fourth of July, Minnow has launched a summer family collection with the chicest red, white and blue hues and patterns. (Seriously, you’re about to be the most fashionable family on the block, the beach or the BBQ!) There are tons of adorable looks that you and your little ones can match in, such as this bikini top and bottom in a baby blue gingham print, which also featured on a toddler and pre-teen friendly one-piece.
Buy It! Minnow Summer Family Collection; minnowswim.com
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DIFF Eyewear x Jessie James Decker
Jessie James Decker has her eye on summer trends. The country singer teamed up with DIFF Eyewear on three new aviator styles, plus a pair of cat-eye frames with blue light-blocking lenses that are fitting for any warm-weather plans, whether it be beach hopping or working from home a sunny rooftop.
Buy It! DIFF Eyewear x Jessie James Decker, $98-$119; diffeyewear.com
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Mejuri Dôme Figure Collection
Beloved fine jewelry brand Mejuri, which has made accessorizing not only more accessible but an everyday luxury, is kicking off summer with not one but two new jewelry collections boasting 18 on-trend pieces. The Dôme Figure line (ranging fro $78-$998) includes dimensional rings (we ‘re obsessing over this diamond-dipped design), hoops and a cuff bracelet made to be “wearable art.”
The mod, effortlessly cool Stevie capsule (taking inspiration from the ultimate cool girl Stevie Nicks) features eight new hoop styles (priced between $78-$3,700) which incorporate interchangeable links in gold vermeil, silver, enamel, and pave diamond.
Buy It! Show the Mejuri Dôme Figure and Stevie collections now at mejuri.com
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Cupshe x JoJo Fletcher
Cupshe can’t get enough of JoJo Fletcher and neither can we! The Bachelorette alum is making a splash with her third collaboration with the swimwear brand. The Soul Space collection offers bold one-pieces, bikinis and cover-ups co-designed by Fletcher with self-connection — and a bit of her Texas flair — in mind. Need more inspo? Check out the pieces on the Miami Swim Week runway.
Buy It! Cupshe x JoJo Fletcher: Soul Space collection; $26-$38; cupshe.com
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Lele Sadoughi x The Metropolitan Museum of Art
Your accessories rotation is about to get an artsy upgrade thanks to Lele Sadoughi’s collaboration with The Metropolitan Museum of Art. Designer Lisa Sadoughi reinterpreted iconic paintings by Edgar Degas, Gustav Klimt, Claude Monet and Pierre-Auguste Renoir, and put the designs onto dainty jewelry, claw clips, bow barrettes, knotted headbands (Lele Sadoughi’s signature) — even bags and headwear — that add a stroke of romanticism to any outfit.
Buy It! Lele Sadoughi x The Metropolitan Museum of Art, $55-$225; available on lelesadoughi.com, Lele Sadoughi stores or at The Met Store and online at store.metmuseum.org
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Pandora
It’s official: Pandora has declared stacking the summer jewelry trend to wear. The brand’s new Essence collection includes 50 elevated bracelets, rings and earrings inspired by nature and made in sculptural silhouettes that pair together seamlessly in modern Nordic fashion. Whether your style goal is to combine metals (in this case sterling silver and 14K gold plating), embrace baroque pearls or both, there’s truly nothing better than seeing your favorite accessories come together to create one cohesive look on your terms.
Buy It! Pandora Essence collection, starting at $60; us.pandora.net
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Barbie x Aldo
Aldo is back with another dreamy Barbie collection, and it’s even better than the last one. Barbie fans can deck themselves out in pink, pink and more pink with shoes, bags and accessories, including sneakers, heels and bedazzled bags. This shade of fuchsia will never go out of style, so don’t be afraid to grab every last piece from this limited-edition collab while you can.
Buy It! Barbie x Aldo, $30-$160; aldoshoes.com
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Forever 21
Let the countdown to Governors Ball begin! Forever 21 is getting in on festival fashion with a clothing drop paying homage to New York City, where the annual weekend-long event is hosted. The brand thought of every on-trend clothing item you’d want to rock at a concert, from jorts and jerseys made for dancing in and baby tanks and hoodies with Y2K bejeweled treatment.
Buy It! Forever 21 x Gov Ball, $15-$80; forever21.com
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PrettyLittleThing x Megan Moroney
Country music star Megan Moroney’s debut edit for PrettyLittleThing will have you dreaming about running in a lush field or booking a cottage vacation. The singer, who’s the brand’s newest ambassador, included some of her favorite coquette-inspired maxi skirts, flowy blouses, corsets and ruffled dresses (with a little disco bling thrown into the mix) in the curation — which is almost sold out, it’s that good.
Buy It! PrettyLittleThing x Megan Moroney edit; prettylittlething.us.com
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Quay x SZA
You don’t want to snooze on this collaboration. SZA and Quay designed an eight-piece sunglasses edit that checks off bold colors and big frames, whether you’re into statement-making aviators or pop star-coded shades. “I hope fans feel empowered to make their own rules and find styles that resonate with all the different sides of them,” says SZA.
Buy It! Quay x SZA edit, $65-$105; quayaustralia.com
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Naadam x Peanuts
There’s no age limit to repping your favorite cartoon. Any fan of Charlie Brown, Snoopy and the entire Peanuts crew will feel a boost of serotonin when they wear these Naadam cottom T-shirts and cashmere sweaters embroidered with the iconic characters. The label made a collection for women and men, so go ahead and grab a pair for you and your partner, parents or besties.
Buy It! Naadam x Peanuts, $58-$158; naadam.co
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Florence by Mills Fashion Denim
Millie Bobby Brown wore the ultimate summer ‘fit, which she shared to Instagram, to kick off the season and we immediately had to find out where her denim shorts were from. Turns out, the actress designed them herself for her clothing line, Florence by Mills Fashion. But you can also get your hands on a pair from the brand’s new “feel-good” denim line, which also includes a classic boyfriend fit.
Buy It! Florence by Mills Fashion denim, $55-$70; florencebymillsfashion.com
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Rent the Runway x Maeve Reilly
Celebrity stylist Maeve Reilly is a pro at red carpet glam, but she nails everyday glamor too. That’s why she partnered with Rent the Runway, the subscription-based clothing rental company, on a workwear curation featuring Polo Ralph Lauren, Toccin, Modern Citizen and more elevated brands. It’s built for a 9-to-5 wardrobe, but the collection works ’round-the-clock to give you a sophisticated 5-to-9 closet too.
Buy It! Rent the Runway x Maeve Reilly; renttherunway.com
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Caterpillar Workwear x “The Fall Guy”
Ryan Gosling’s got us hooked on all things — his good looks, his Ken-ergy and, above all, his sense of style. He recently wore this vintage-style trucker hat in a recent Saturday Night Live teaser, so we had to see what all the buzz was about. What we found: a collection of retro caps by Caterpillar Worker, inspired by the actor’s new film The Fall Guy (also starring Emily Blunt).
Buy It! Caterpillar Workwear x The Fall Guy, $25-$30; catworkwear.com
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Sprayground x DeVonta Smith
Sprayground has a sweet new accessory. Enter: the “Honeycomb,” a backpack made in collaboration with Philadelphia Eagles wide receiver DeVonta Smith. It has all the functional elements of the perfect commuter bag, such as back padding, compartments galore and adjustable straps, but is splashed in a drippy design made for a trendsetter.
Buy It! Sprayground x DeVonta Smith Honeycomb backpack, $90; sprayground.com
8 Other Reasons x Jason Bolden
When Alicia Keys graced her February 2024 digital PEOPLE cover, we couldn’t stop obsessing over her statement gold hoops and spiral studs. Turns out, they were a tease of celebrity stylist Jason Bolden‘s jewelry collection with 8 Other Reasons, which features easy-to-wear pieces that are budget-friendly, but luxurious.
Buy It! 8 Other Reasons x Jason Bolden, under $100; 8otherreasons.com
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Super Smalls x Disney
Super Smalls, the “feel-good” kids’ fashion brand, collaborated with Disney for a second time on four Cameo Locket Necklaces (retailing at $39 each) inspired by princesses Ariel, Moana, Rapunzel and Elsa. Inside lies an engraved affirmation that encourages any little one to be their truest self and embrace their inner magic.
Buy It! Super Smalls x Disney Inner Strength collection, $39; supersmalls.com
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FRAME
Amelia Gray Hamlin strikes again! The model, 22, brings her siren energy to FRAME’s new campaign, featuring the brand’s iconic denim cutoffs, disco flares, boyfriend jeans and more.
Buy It! FRAME x Amelia Gray Hamlin; frame-store.com
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TUMI
You may know TUMI for its state-of-the-art luggage, but the brand’s Asra day-to-night purse is here to claim a spot in your closet. The collection truly covers all grounds with three different bag sizes that come in four colors: Black, Moonlight, Cameo Rose and Purple Sunset (inspired by Sentosa Island in Singapore).
Buy It! TUMI Asra collection, $350-$495; tumi.com
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Reformation
It’s never too early or too late to start shopping for swimwear. On our wish list this year is Reformation’s new line of one-pieces and mix-and-match bikini sets, which are all chic enough for a beach trip or poolside hang and the party after. A cool fact about the collection: all the pieces are made with renewable plant-based materials or nylon regenerated from waste by Reformation’s partners at Fulgar and ECONYL.
Buy It! Reformation swimwear, $78-$178; thereformation.com
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Ray-Ban x Lenny Kravitz
Lenny Kravitz is known for his signature sunglasses. (He doesn’t hit a red carpet without them!) So, naturally, Ray-Ban tapped the legendary musician as its first global brand ambassador and the face of its new Reverse aviator styles. Kravitz’s eye-catching collection includes a black frame with a dark gray lens and a silver frame with a silver lens, plus a limited-edition gold-plated pair with the star’s signature etched on the lens. It can’t get more rock ‘n’ roll than that.
Buy It! Ray-Ban x Lenny Kravitz capsule, $238-$554; ray-ban.com and at all Ray-Ban stores
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JOJA
Whenever you hit a lull in your workout routine, just put on Jasmine Tookes and Josephine Skriver’s athleisure JOJA designs. The supermodels expanded their line of sweat-resistant workout gear, including flattering tanks and zip-ups, that not only perform in function but also outshine in the fashion department.
Buy It! Jasmine Tookes and Josephine Skriver JOJA Activewear Motion collection; joja.com
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Beyond Yoga x Lily Aldridge
Another athleisure brand to have on your radar? Beyond Yoga, which appointed Lily Aldridge as the face of its new POWERBEYOND collection, which excels at ultra-soft separates such as midi-leggings, cropped tanks and tees with bra support that come in bold solid colors that pack a punch.
Buy It! Beyond Yoga POWERBEYOND collection; available to shop at beyondyoga.com and Nordstrom, Revolve and Equinox
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Dolce & Gabbana x Miley Cyrus
Is there anything Miley Cyrus can’t do? The Grammy winner is Dolce & Gabbana’s new eyewear model. She stars in her own campaign shot by Mert Alas and set to a soundtrack she wrote (the ultimate flex), all while she poses in cool shades you’ll want to have on rotation this summer.
Buy It! Dolce & Gabbana spring/summer 2024 eyewear collection; dolcegabbana.com
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Skechers x Martha Stewart
“It’s pretty fabulous that I’m a spokesperson for a modern sneaker company,” Martha Stewart once told PEOPLE about working with Skechers. And we’ve kept up with every collection she’s dropped with the brand since, including the new spring/summer ’24 capsule of sandals, espadrilles and Stewart’s go-to slip-ins that launched during Women’s History Month.
Buy It! Skechers spring/summer ’24 capsule, $60-$84; skechers.com
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Happy Socks
When you put on a pair of these spunky Happy Socks, inspired by Elton John’s and over-the-top style and greatest hits (you bet we have “Rocket Man” and “Tiny Dancer” on repeat), don’t be surprised if you feel like a rockstar shortly after.
Buy It! Happy Socks Elton John ‘Unapologetically Yourself’ collection, $18-$108; happysocks.com
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Dr. Scholl’s Shoes
Dr. Scholl’s Shoes has been on top of their footwear game for 100 years now, and to celebrate its centennial, the brand launched a modern-day version of its wooden Original Sandal as a part of an anniversary collection — we’re also talking ’70s-style heels, slides and platforms, even denim styles, built with optimum comfort.
Buy It! Dr Scholl’s Shoes 100th Anniversary Collection, $80-$150; drschollsshoes.com
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Johnnie-O Women’s
If you’ve been envying your significant other’s closet full of just-preppy-enough, comfy-but-cool basics from Johnnie-O, your moment has come: The brand (founded by John O’Donnell — yep, Chris’ brother!) just launched a women’s line. It has the same West Coast weekend vibes the brand is known for, from lived-in sets to lightweight dresses perfect for poolside cocktails.
Buy It! “West Coast” cashmere blend sweater, $228; johnnie-o.com
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Leon Bridges x J.Crew
Put J.Crew’s new collection of jackets, trousers and button-up shirts on award-winning musician Leon Bridges and what do you get? Endless eye-catching fits.
Buy It! J. Crew slim fit jacket $298, slim fit pants, $198; jcrew.com
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JCPenney x Johnny Wujek Prom Collaboration
According to JCPenney, the countdown to prom is officially on! It’ll be easy to shine in this 22-piece collection, which is inspired by Gen Z and was made in collaboration with celebrity costume designer Johnny Wujek, who’s dressed everyone from Ariana Grande and Katy Perry. It has your classic designs (think A-line gowns and tuxes), plus easy-to-style separates. You’ll want to get this party started sooner rather than later after setting your eyes on all this glitz.
JCPenney is also donating $250,000 to five high school across the country to give their students a dazzling prom.
Buy It! JCProm with Johnny Wujek, $59-$250; jcpenney.com
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PARKE
If there is a motto for demn right now, our endless shopping tells us it’s: the bigger the pant leg the better. And PARKE’s wide-leg pairs are in our carts. “They are comfier than traditional rigid denim, yet elevated at the same time. The Horseshoe Jean gives more dimension than the typical baggy jean with its identifiable U-shape silhouette,” founder Chelsea Kramer shares of her inspiration.
Buy It! PARKE Horseshoe Jean, $185; parkeofficial.com
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BUMPSUIT x Kora Organics
Super moms, this one’s for you! Miranda Kerr, who welcomed her fourth son with husband Evan Spiegel in Feb. 2024, knows how far a bit of TLC can go when you’re expecting. So her brand Kora Organics teamed up with BUMPSUIT on two self-care kits that team maternity-friendly jumpsuits and Kerr’s favorite face and body oils to help people look and feel good.
Buy It! Bumpsuit x Kora Organics kits start from $154.40; bumpsuit.co
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Nuuly x Tierra Whack
Rapper and singer Tierra Whack is welcoming you into her stylish world.
The Grammy nominee is making her personal wardrobe accessible through Nuuly, a clothing rental subscription service from Urban Outfitters Inc.
The first-of-its-kind collaboration houses 41 eclectic pieces from Whack’s own closet. Included are thrifted gems, tour costumes, designer items from Anna Sui, Molly Goddard and more, plus custom outfits that the musician co-designed. Shoppers can access to the curation for $98 (the cost of Nuuly’s monthly subscription) and have the option to purchase their rentals after.
Buy It! Nuuly x Tierra Whack; nuuly.com
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Target x Diane von Furstenberg
Diane von Furstenberg and her granddaughter, Talita von Furstenberg, teamed up with Target to create a line of clothing, accessories, homewares and beauty products — and it can be yours starting March 23.
The entire collection encompasses more than 200 pieces, including the eponymous designer’s timeless wrap dresses and even made-to-order furniture starting at $300, which can be customized with one of seven different DVF for Target fabrics. The entire collaboration is splashed in colorful prints that pay homage to the label’s iconic fashion DNA.
Buy It! Diane von Furstenberg for Target, $4-$100; target.com
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Kevin Hart x Fabletics
Kevin Hart, the face of Fabletics Men, is joined by his daughter, Heaven, 18 in a special brand campaign. The comedian and his teen, a college freshman who looks right at home in the classroom-themed photo shoot, rock Fabletics’ first father-daughter collection, Modern Collegiate.
Buy It! Fabletics Modern Collegiate collection; fabletics.com
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Favorite Daughter
Favorite Daughter is here to supply you with your Favorite Belt (literally). The clothing brand, founded by sister duo Erin and Sara Foster, just launched two sleek belts. Both, also including The Jordan, are available in nickel and gold hardware and can be worn so many ways, kudos to the seven prongs that make it easy to adjust the fit and therefore, the style.
Buy It! Favorite Daughter belts, $88-$98; shopfavoritedaughter.com
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Everlane
Everlane Editions is back with a fresh take on seasonal dressing. It’s launch for spring is all about layering, which means everything you need in an outfit (especially one for transitional weather) is in this capsule. It’s a series of outerwear — think trench coats, blazers, knits — plus tailored pants, shirt dresses and sandals that work cohesively but also make a statement as separates. And, it’s all made with responsibly-sourced and lower-impact materials.
Buy It! Everlane Editions: The Art of Spring Layering, everlane.com
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Luka and Clark Sabbat for DITA Eyewear
Father-son duo Clark Sabbat (a designer) and Luka Sabbat (a model) make a special appearance in DITA Eyewear’s new campaign, photographed by Alfredo Bosco in Le Marais neighborhood, the home of DITA’s flagship store, a nostalgic spot for Luka. Above, the two model their sleek DITA’s picks: Luka in the Epiluxury 13 sunglasses, pulled from the brand’s top-tier line made with Japanese craftsmanship, and Clark in the Grand-APX frames.
Buy It! Dita x the Sabbats; dita.com
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Saweetie for True Religion
On top of being a Grammy-nominated rapper and It girl, Saweetie is now a True Religion campaign star. The “Best Friend” artist shows off her fierce style in the brand’s “Go There” campaign. True Religion just dropped its spring 2024 collection, which is filled with the hottest essentials, including the baby tank and bootcut jeans modeled by Saweetie in the pic above and the denim halter-neck that she rocks in the commercial.
Buy It! True Religion spring 2024 collection, $59-$239; truereligion.com
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Alo
Alo and its new ambassador, Jisoo of K-Pop group Blackpink, is bringing next-level activewear to your area!
The South Korean superstar joins the lifestyle company in launching its Spring 2024 collection, which includes all your athleisure favorites such as minimalist separates — such as sweats, tanks, leggings and caps — that double as sets.
“I love to move whenever I have the time, especially with Yoga Pilates,” shares Jisoo of her off-duty workout style.
Buy It! Alo Spring 2024 collection $24-$348; aloyoga.com
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Skechers x JGoldcrown
Sure you can wear your heart on your sleeve, but you can also wear it on your shoes! Continuing its streak of collaborations with artists, Skechers tapped James Goldcrown to decorate the brand’s fan-favorite sneakers, plus its athleisure apparel, with his famous heart designs. It’s a collection anyone will love.
Buy It! Skechers x JGoldcrown, $60-$125; skechers.com
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Lands’ End Swim for Target
With spring break around the corner, this collab couldn’t come at a better time. The exclusive colorful collection features swimwear (with SPF50+ sun protection!), cover-ups and accessories with prices ranging from $36 to $70. Shop it now at select Target stores and at target.com.
Buy It! Lands’ End Swimsuit, $70; target.com
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Zales x SOKO
Zales is teaming up with SOKO, a Black-owned & women-led jewelry brand built to connect artisans in Kenya with the global marketplace, to create a special exclusive collection. The Obiti collection — inspired by the Swahili colloquial term for “orbit” — revolves around the ideals of artisanal craftsmanship, sustainability and responsible fashion and features 24K plated brass pieces.
Buy It! Zales x Soko Obiti Collection, $118 – $258; zales.com
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Wrangler x Yellow Rose by Kendra Scott
Get your coastal cowgirl on with this stylish western-inspired collaboration from Kendra Scott and Wrangler. From turquoise studs on the boot-cut jeans, to Kendra’s signature yellow rose embroidery on the denim jacket, to the “rodeo shirts” with puff sleeves, cinched cuffs and a studded embellished yoke, the collection features both ready-to-wear and jewelry with a chic and modern western take. Staying true to the inspiration, the jewelry is designed with stones and styles true to the west such as mother of pearl, turquoise stones and bolo necklace with tassels.
Buy It! Wrangler x Yellow Rose by Kendra Scott, $45 – $150; kendrascott.com and wrangler.com
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Sole Bliss x Elizabeth Stewart
In-demand celebrity stylist, Elizabeth Stewart, has a star-studded client roster including Amanda Seyfried, Julia Roberts, Cate Blanchett and Viola Davis to name few! Now, she’s bringing her Hollywood expertise to your closet.
Stewart designed 10 heels (Stilettos! Glitzy platforms!) with Sole Bliss that will instantly help pull your wardrobe together with comfortable shoe styles featuring pillowy cushion soles.
Buy It! Sole Bliss x Elizabeth Stewart, $349-$399; us.solebliss.com
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Raye x H&M Move
H&M Move’s new athleisure collection isn’t your ordinary workout apparel lineup.
Inspired by HIIT training, the brand’s latest Move collection — modeled by singer RAYE in a new campaign — is made with H&M’s sweat-wicking technology and extra-supportive silhouettes, while offering sexy styles that will make you feel glam and confident, even when you’re breaking a sweat.
Buy It! H&M Move collection, starting $9.99; www2.hm.com
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Sézane x Pangea
This bohemian collection is made for the free-spirited fashionistas. With Sézane’s classic cuts seamlessly combined with Pangea’s artistry, the 42-piece travel-inspired line, featuring everything from patchwork jackets to embroidered tops and sweaters to bold jewelry, is all you’ll need to add a splash of color to your closet.
Buy It! Sézane x Pangea; $35-$340; www.sezane.com
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Hanes
Hanes has the three style Cs covered: classic styles, comfortable fabrics and casual everyday basics. For any gent looking for that perfect tee shirt that covers all of the above, we think Hanes’ new Flex Tee, a slim-fitted top available in V-neck and crewneck styles, is the ultimate match. It’s also has built-in moisture-wicking and odor-control technology, so it’s a double score.
Buy It! Hanes Perfect Flex Tee, $28; hanes.com
Source: People
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